KALDEWEI, Ahlen, August 2021 - With the future product SUPERPLAN ZERO, KALDEWEI is bringing an absolute blockbuster into the bathroom. The German premium manufacturer is presenting a pioneering innovation created by designer Werner Aisslinger on 9 September 2021 at 09:00 exclusively on the KALDEWEI YouTube channel in a completely new digital format. For each participation, KALDEWEI will donate 10 Euro to the WWF marine protection program “Ghost nets”. 

New design, new precision, new manufacturing process, maximum elegance. The digital premiere event offers comprehensive insight into the development history and the entire design story of the elegant shower surface. An exciting presentation, superbly cast with personalities from the world of design, product development, trade and management: Prof. Dr. Peter Zec, Founder and CEO of Red Dot, the product designer Werner Aisslinger from the Berlin studio Aisslinger and the model and systems mechanic Sandra Hunke as well as Managing director Sales Roberto Martinez and Sales director Alexander Muster from KALDEWEI. The moderator Andrea Thilo will guide you through the 20-minute premiere. 

A highlight: At the launch event, KALDEWEI is presenting the first impressions from the photographic staging of the Superplan Zero by Bryan Adams, with whom KALDEWEI has worked for the second time. 

If you do not want to miss this exciting event, you can register online at www.kaldewei.com/premiere or join live on 9 September 2021 at 09:00 on the KALDEWEI YouTube channel. Every participation in the Superplan Zero premiere supports the WWF marine protection program “Ghost nets”. KALDEWEI will donate 10 Euro to the WWF initiative for each participant.


Source: Franz KALDEWEI GmbH & Co. KG. Copy requested.

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Save the date: SUPERPLAN ZERO.